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Physicians Formula Butter Believe It! Foundation + Concealer 1- Fair | Dermatologist Tested, Clinicially Tested

Original price was: $15.49.Current price is: $8.05.

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Price: $15.49 - $8.05
(as of Apr 18, 2025 09:23:25 UTC – Details)


Indulge in this ultra-luxurious, foundation + concealer, infused with a powerful blend of Murumuru Butter, Cupuaçu Butter and Tucuma Butter, from the lush, nutrient-rich Amazon. Incredibly creamy texture melts onto skin leaving a natural radiant glow, while our long-wearing, weightless formula provides buildable coverage.
Product Dimensions ‏ : ‎ 10 x 2 x 2.7 inches; 1.27 ounces
Item model number ‏ : ‎ 100683.601_XL
UPC ‏ : ‎ 044386117556
Manufacturer ‏ : ‎ Markwins Beauty Brands
ASIN ‏ : ‎ B08RS5GBC1
Country of Origin ‏ : ‎ USA
Infused with a powerful blend of Murumuru Butter, Cupuaçu Butter and Tucuma Butter
Incredibly creamy texture melts onto skin leaving a natural radiant glow
Long-wearing, weightless formula provides buildable coverage

Customers say

Customers find the foundation provides good coverage, with one noting it works well with a damp beauty blender. The texture receives mixed feedback – while some find it super creamy and soft on the skin, others report it feels thick and heavy on application. The color match, scent, value for money, and weight also get mixed reviews, with some customers finding it wonderful while others disagree.

13 reviews for Physicians Formula Butter Believe It! Foundation + Concealer 1- Fair | Dermatologist Tested, Clinicially Tested

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  1. katie

    Very nice! FULL coverage. Don’t forget to shake it up!
    One of the most important things to note regarding this foundation is that you must shake it up really really good. If the product comes out and it’s runny then you need to shake some more. You have to do this every single time you use it. One more thing of importance is that it DOES have fragrance. The fragrance is not light but not excessive. It’s a moderate level of fragrance. If you like the smell of the butter bronzers then you will like this.I bought the shade light and After wearing this for several days in a row I have decided that it is one of my favorites. The coverage is medium full to completely full… it is also long wearing but not completely transfer proof but it still does good even while wearing a mask. I have combination skin and it does great on my type. I’ve worn it with and without primers and they both look and wear equally good. The consistency is a bit thick but that’s not a bad thing. It’s not greasy and I’ve not had any breakouts. I’ve used my fingers and a beauty blender and a brush to apply this and they all work well but my favorite is using a brush.Make sure that you don’t use too much product because if you do, it can become slightly cakey and it’s easy to do with this foundation. Start out with a small amount.I did have a small amount of settling around my laugh lines but it wasn’t a big deal at all because most foundations settle there on me.I haven’t noticed any oxidation at all.It is not matte but not dewy either… It’s kind of a satin finish that you can either set with powder or not. It has enough coverage that you absolutely do not need concealer.This shade light is almost too light for me. If it wasn’t the winter time then I don’t think I would be able to wear this shade… If I bronzer it’s not noticable. I would like to see what the “light medium” shade looks like at some point.I wish they hadca better shade range so everyone could use it.Keep in mind that this light shade was almost too light for. Here are some examples of the other shades I wear in other brands just got reference.If you are a lightish medium you may need to get the light medium shade… especially in the summer.Hopefully someone finds this usefulAdditional info:In the maybelline fit me line I wear 118. L’oreal infallible fresh wear 420 and 425. In flower beauty light illusion I wear L3. In wet n wild photo focus I wear soft beige. Revlon color stay 180. Colourpop pretty fresh 50w. Maybelline super stay 118. Neutrogena healthy foundation LN3. Catrice 030 sand beige. Missha bb 23. Natasha Denona matte 22w. Covergirl milk light-medium. Covergirl matte bb cream I wear light-medium. I hope that helps some.

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  2. dawn roles

    Nice BB cream:)
    I like it a lot:) . It’s more of a BB cream rather than a traditional foundation, has a thicker but soft creamy texture. Has a medium coverage with a damp beauty blender but can be built up to full coverage/ concealer easily. I have very dry skin .For me it applies best with out a primer/cream moisturizer or anything that is remotely tacky because it wasn’t blending well when I did this. I preferred to set it with a lil tinted blur powder and it doesn’t budge all day and still has a satin/ natural matte finish. Without power it does start to sheer out ALOT with in a couple of hours, looking more like a tinted moisturizer / light coverage foundation

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  3. Dmpvegas

    Great coverage
    I have been using this for about 2 weeks and love it. I probably bought one shade too light which is the only downfall of buying makeup online. Once you know your color, purchasing from Amazon is definitely the most efficient way.

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  4. Dana

    Excellent product
    This is my all-time favorite foundation you can wear it year-round. I live in Florida and it’s great for summer. It never runs. It stays put. I never have to touch up my make up and it has great coverage.

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  5. Persephone1999

    Not Impressed
    Definitely not the best. This is my last resort foundation. It gives me an orange hue.

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  6. Lien🩷

    a good inexpensive daily foundation
    LIKES: the foundation feels creamy and soft on the skin. It is lightweight but only because i don’t use a lot of the product on my face. If you were to use a lot then i feel like this product would feel cakey and thick on the skin, but luckily, using a little bit of the foundation is enough coverage for my face. I find that it does last & look decent for a long period of time. I also like how this foundation has a pump.DISLIKES: i don’t like the smell too much. It has a buttery scent to it. It does not smell bad but the scent is not for me. I also don’t like that this foundation gives me a matte finish since i prefer a more dewy look but this is not a big deal , just a nit pick.FINAL THOUGHTS: i like this foundation. i think it’s a good foundation for daily use. i find that this product offers a medium buildable coverage depending on how much of it you use.

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  7. Malissia Blossom

    Watered down
    This is not the physicians formula butter believe it formula. It is watered down & not a satin finish like it’s supposed to be. It makes your face look dry, cakey & powdery.

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  8. Summersky02

    Great foundation
    This is my favorite go-to foundation. It matches my skin tone perfectly and covers up my hyperpigmentation. It’s affordable and offers fantastic coverage!! 💯💯💯

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  9. LILLY

    💛Couvrance parfaite (blender).💛hydrate très bien la peau.💛prix correct.💛tient toute la journée.💜 je recommande cette marque.

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  10. RachD

    I’ve not used this brand before and ordered a shade that usually works for me Light to Medium. Unfortunately the shade is very orange on me and much darker than anticipated. The formula itself is gentle on skin. I will order again, but will try the lighter shade.

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  11. Araceli Alonso

    Una base de maquillaje con muy buena cobertura, modula le y que deja un buen aspecto.El tono se adapta perfectamente a la piel.

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  12. K.

    Highly recommend give it a try.

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  13. Llego sin el tapón de dispensador

    Llego incompleto, sin tapón de dispensador

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    Physicians Formula Butter Believe It! Foundation + Concealer 1- Fair | Dermatologist Tested, Clinicially Tested
    Physicians Formula Butter Believe It! Foundation + Concealer 1- Fair | Dermatologist Tested, Clinicially Tested

    Original price was: $15.49.Current price is: $8.05.

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