e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)
$10.00
Price: $10.00
(as of Apr 18, 2025 01:40:22 UTC – Details)
What it is: A gel-based, hydrating face primer that smoothes skin while gripping your makeup.
Why we love:
Gel primer formula grips makeup
Gives skin a soft-focus effect
Enriched with hydrating ingredients like Hyaluronic Acid
Translucent finish gel primer works on all skin types and skin tones
Key Ingredients:
Hyaluronic Acid – Helps skin retain moisture for a plump complexion
Your makeup? It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a soft-focus effect for a smoother complexion. Infused with powerhouse ingredients like Hyaluronic Acid, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin. The formula goes on clear, making it the ideal makeup application base for all skin types and skin tones.
Great for: All skin types
All e.l.f. products are made from skin-loving ingredients you want at good-for-you prices. All e.l.f. products are 100% vegan, cruelty-free, and leaping bunny certified. Because kindness is chic.
Ingredients: Water (Aqua), Butylene Glycol, Glycerin, Peg-150 Distearate, Polysorbate 80, Niacinamide, Rosmarinus Officinalis (Rosemary) Leaf Water, Melissa Officinalis Flower/Leaf/Stem Water, Mentha Piperita (Peppermint) Leaf Water, Sodium Hyaluronate, Sodium Ascorbyl Phosphate, Menthol, Pentylene Glycol, Propylene Glycol, Peg-240/Hdi Copolymer Bis-Decyltetradeceth-20 Ether, Peg-40 Hydrogenated Castor Oil, Phenoxyethanol, Ethylhexylglycerin, Caprylyl Glycol, Disodium Edta, Trideceth-9, 1.2-Hexanediol May Contain: Blue 1 (Ci 42090), Yellow 5 (Ci 19140).
Product Dimensions : 5.91 x 3.94 x 1.97 inches; 0.85 ounces
Item model number : 82846
UPC : 609332828469
Manufacturer : e.l.f. Cosmetics
ASIN : B09XMYFTB7
Country of Origin : China
SKIN-SMOOTHING and GRIPPING PRIMER: Your makeup. It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a smoother complexion.
FOR ALL SKIN TYPES: Our Power Grip Primer’s formula goes on clear with a translucent finish for all skin types and skin tones. It is also non-comedogenic (does not clog pores.)
MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.
HOW TO USE: Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup. Stop use if irritation.
SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.
13 reviews for e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.)
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mariah –
Hydrating, Reliable, and Perfect for Sensitive Skin!
I love this e.l.f. Hydro Grip Primer—it’s seriously amazing and has become my go-to. It gives great hydration without leaving my skin dry or patchy, and it helps my makeup stay on pretty well throughout the day. You really get a bang for your buck with this one!It also works super well on my sensitive skin, which is a huge plus. I’ve tried the red version with niacinamide before, but it made me break out. If you’re prone to breakouts like me, I’d definitely recommend sticking with this one instead. It’s gentle, effective, and works beautifully under makeup.
kayanner –
Game-Changer for My Makeup Routine!
I recently tried the Power Elf Grip Primer Gel, and I’m absolutely in love with it! From the first application, I noticed how smooth and velvety my skin felt. The gel texture grips onto foundation perfectly, creating a flawless base that lasts all day without fading or sliding off. My makeup went on so easily, and my complexion looked more even and fresh throughout the day.What I love most is how lightweight and non-greasy it feels—it’s perfect for my combination skin. It also helps to minimize the appearance of pores, which is a huge bonus. Plus, it’s affordable and the bottle lasts a long time, making it a great value for the price.If you’re looking for a primer that truly holds your makeup in place and gives you a smooth canvas, I highly recommend giving this one a try. Definitely a must-have in my makeup routine!
Beebee V –
Holds your foundation great not sticky and lightweight
I have tried so many primers over the years. At all price points from high end to drugstore brands. A few have worked good or okay enough. This ELF primer is the only one I have used that I can say works great, better than great, like absolutely incredible. It just HOLDS your foundation, is lightweight, not sticky and not irritating.I’m 54 with sensitive combo skin, really sensitive. I live in a very hot and humid climate and usually my foundation melts away so quick, just sweats off. This combined with the ELF finishing spray was just the best combo for me. I made it through the whole workday inside and out and my Makeup Stayed with only 2 oil/sweat bolts and light powder touch ups.
Neely Beltran –
Great value, just know it’s tacky
So far I really like this primer. I’ve tried at least 10 different primers and they are all a little different. This one is for sure in my top 3. The price is a bargain. It is just sticky. So you have to tie your hair back before using or else your hair will be stuck to your skin. The packaging warns you. I find this annoying, but if the end results are good, who cares.
Angelica –
ELF is probably my favorite brand now.
I am pretty sure that everything I can say about this primer has been said before. It is a game changer in the world of foundation. It literally sticks your foundation to your skin and makes all of your makeup last so much longer. And my foundation looks smoother. It is amazing. I have never tried the brand that ELF duped, but I don’t see how it could be better than this. Plus the price is fantastic. I regret waiting to try it as long as I have but I have always used silicone primers. I want to try the one with niacinamide next. I cannot recommend this enough.
Ari –
Love how it’s hydrating!
I LOVE this primer! I’ve been struggling to find products for my face that don’t make me look or feel dry with my already dry skin. The only downside is, it doesn’t last long at all for me since I wear makeup daily. I probably have to purchase this monthly because the tube is so small. But it is hydrating and I love it!!!
D.S. Johnson –
Works Well & Isn’t Expensive
I really like the way this primer performs. I have purchased the Lancome Pro Base Make-up Primer twice before, once at the store and once via Amazon. It is expensive and doesn’t perform nearly as well as this e.l.f. primer. By the end of the day, my make-up seems to have soaked into to my skin a bit, but it still looks okay and covers most of my rosacea. The Lancome product didn’t grab my make-up well and by the end of the day, my make-up was filling my pores and looked worn away on the surface of my skin. I’ll buy this e.l.f. primer again.
Jacqueline M. Wolfe-Bongiorno –
ELF Primer
Not to bad of a primer if you’re looking for a tacky primer that grips and holds your makeup for several hours. The consistency is almost serum like as opposed to a “gel”, which is fine because it is quite easy to apply and glides on effortlessly. Once it’s on the recommendation is to let it dry for roughly half a minute prior to using complexion makeup products. After the dry down the facial canvas is left with a slightly tacky surface which does in fact aid in longer wear time. It does remain tacky throughout the day and hair flyaways have a tendency to stick to the face, also after several hours of wear it starts to look a bit oily and breaks down. If you’re out n about you may want to do a quick touch-up or give your face a light dusting of powder. This is the point where you start getting that feeling that all you want to do is get home and wash your face ~ at least this is how I felt and what I experienced.I gave this ELF PRIMER a shot because I wanted to see how well it helped the staying power of my makeup, and it definitely does increase wear time. Unfortunately, there’s zero blurring capabilities and this is a must have feature for me. I applied the primer all over my face and let it dry down the recommended time and then went in and applied my blurring primer in the areas where I needed it the most, then proceeded with complexion application. End result with both primers gave me a nice end result.Overall, the primer works as intended. I’m less than thrilled with the break down after several hours and definitely not fond of my hair sticking to my face or the stray eyelash that dances on my face until it gets stuck. I will use it on the days I need staying power, aside from those days I will stick with my blurring primer for a more flawless finish.
Kylie –
It’s sticky but holds my make up in placeEven my daughter has used it
Anna Bonvicine –
Produto maravilhoso! Ele vira uma espécie de colinha na pele que fixa a maquiagem o dia todo! Com certeza comprarei novamente
Solenn P –
Excellente base pour le maquillage, je n’achèterai que celle-ci désormais.Si vous avez la peau sèche, elle est parfaite, elle agrippe très bien la peau et permet au maquillage une très bonne tenue.Je la rachèterais sans problème.
Jamila –
Deze primer geeft echt een mooi glans ben echt dol op
Abbie walsh –
ReviewI have struggled with dry skin for the last few years.I have tried so many different primers and foundations and everytime my makeup would separate within minutes of application and look cakey and horrible.This made my confidence plummet and I was just unable to wear makeup.However! On a limb I ordered the elf power grip hydrating face primer and the makeup revolution skin silk serum foundation.After moisturising with zerobase and applying the primer then waiting 30 seconds and following with the foundation (using a foundation brush)My skin looks radiant.No more separating and I don’t even look like I’m wearing makeup.However the coverage is amazing.I feel so confident again for the first time in many years.If you’re struggling with the same things as I did I really recommend everything I’ve mentioned here.I tried everything and this is what worked for me!Thank you for giving me my confidence back!