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COVERGIRL+OLAY Simply Ageless Instant Wrinkle-Defying Foundation, 210 Classic Ivory, 0.44 Fl Oz (Pack of 1)

Original price was: $19.99.Current price is: $14.97.

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Price: $19.99 - $14.97
(as of Apr 18, 2025 15:50:11 UTC – Details)


Keep them guessing your age with COVERGIRL Simply Ageless Instant Wrinkle-Defying Foundation. The #1 anti-aging foundation glides over fine lines and wrinkles to diminish their appearance and deliver a youthful-looking glow. Skin looks healthier and more hydrated thanks to the formula with hyaluronic complex and vitamin C, and it contains SPF 28 for protection from sun damage. Pro-tip: Use with COVERGIRL Simply Ageless Anti-Aging Foundation Primer for maximum results. By COVERGIRL.
Is Discontinued By Manufacturer ‏ : ‎ No
Product Dimensions ‏ : ‎ 2.7 x 1.01 x 2.7 inches; 0.42 ounces
Item model number ‏ : ‎ 8100007950
UPC ‏ : ‎ 008100007950
Manufacturer ‏ : ‎ Coty Beauty
ASIN ‏ : ‎ B00D2NUU7U
Country of Origin ‏ : ‎ USA
YOUNGER-LOOKING SKIN: This anti-aging foundation diminishes the look of fine lines and wrinkles for a more youthful glow
SAFE IN THE SUN: With SPF 28, this foundation helps protect skin from sun damage
FIND YOUR SHADE: Available in multiple shades for you to find the right match for your skin tone
CRUELTY-FREE: COVERGIRL products are Leaping Bunny Certified by Cruelty-Free International, meaning they are never tested on animals

Customers say

Customers find this foundation delivers good coverage without looking mask-like, applies smoothly, and provides a natural, flawless appearance. Moreover, they appreciate its moisturizing properties, particularly for dry skin, and its ability to smooth out complexion and wrinkles. However, the color aspect receives mixed feedback – while some find it perfect, others note that the shades appear darker than sample displays.

13 reviews for COVERGIRL+OLAY Simply Ageless Instant Wrinkle-Defying Foundation, 210 Classic Ivory, 0.44 Fl Oz (Pack of 1)

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  1. Courtney

    Ultra Silky Foundation With Good Coverage
    ***UPDATED***2 Weeks Later..*The first time I reviewed this foundation I had only used it once and thought it was good/okay. I’ve been using it for almost 2 weeks now and decided it deserves an update. Here’s what I’ve learned.. First and foremost, in my initial review I failed to notice that this foundation has a BROAD SPECTRUM SPF, which is an important factor in any skin care of beauty routine. Second, I love how BRIGHTENING this foundation is! It isn’t thick or cakey, but goes on oh so smooth, and because of how brightening it is, I really don’t need to fuss with much highlighter. Third… And this is the biggest reason why I’m reviewing a second time.. I originally gave this foundation 3 stars but have bumped that up to 5. I feel kind of dumb because I work in the beauty industry she totally missed the point of this foundation the first time around. When I saw the advertising for “Ageless” and that it floats over lines and wrinkles I assumed it would conceal those imperfections and was annoyed that I could still see my fine lines after applying. TOTALLY NOT THE POINT! The idea is that it IS antiaging because the product isn’t sitting in those lines (and pores!) making them deeper and larger, which in turn helps your skin stay younger looking. I really feel silly for not picking up on that right away. So… You’ve got SPF, Peptides, and it won’t settle into your lines and pores. This foundation is a winner! Thank you Cover Girl!!*FIRST REVIEW/FIRST DAY*Today I used my new Covergirl & Olay Simply Ageless Wrinkle Defy Foundation. I was sent this product for free from Covergirl for testing and review purposes. First impression of this product is that it is good.. But I wasn’t blown away. I love that it contains peptides, which as an esthetician are a key component in many of my favorite products. I am pretty picky about foundation, but am by no means a make-up pro. Here is a breakdown of my overall opinion on this product..1. Easy color matching. Because I was sent this product for review purposes, I had to choose/guess what shade would suit my skin tone, which is light to medium with very red undertones. I went with Creamy Natural and found that it is a perfect match for my skin. (For comparison, I use Medium Beige Bare Minerals).2. The foundation comes with an applicator sponge, which is what I used to apply. The foundation goes on silky smooth and is very easy to blend. Some foundations I have tried seem to coat every baby hair/peace fuzz/rogue blonde eyebrow on my face, but this one did not. I found the finish to be very natural looking, which is incredibly important to me!3. As far as the Anti-Aging component, this is why I only gave this product 3 stars. I actually felt that it highlighted my wrinkles, specifically my “crows feet” which I have NEVER been concerned with before. Usually it’s fine lines on my forehead and glabella that bother me the most. If you look at my before and after photos, you can see (or at least I saw) that my crows feet stood out more in the “after” photo. I’ll give it another try tomorrow and see if I get the same effect. Maybe it was poor lighting, but I did take the picture in my usual “selfie spot” :D. I won’t give up on this foundation just yet because it actually did a really nice job blurring my acne scars, which is one of my biggest concerns when looking for a new foundation. It also scored big with me for how well it concealed my very red undertones. For the retail price, I think this is a good foundation. Certainly much better than others I have tried and if I can avoid the expensive department store brands I definitely will. Covergirl & Olay Simply Ageless Wrinkle Defy Foundation is worth trying for sure.

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  2. Amanda

    High end makeup at a low price
    This is one of the best makeup products I’ve used! It has a beautiful finish, almost like a powder, and the color match was perfect—which was a relief since I wasn’t sure if the shades would align with the brand I previously used.The formula has a matte cream consistency but applies smoothly on the skin. Its size is comparable to other similar products. It does an excellent job hiding red blotches and imperfections, giving a flawless look. I usually pair it with mascara and go about my day!

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  3. Natalia Castano

    A Perfect Gift with great Coverage
    I buy this foundation for my mother-in-law, and she absolutely loves it! It’s lightweight, blends great, and smooths out imperfections without feeling heavy on the skin.She likes how natural it looks while providing great coverage. If you’re looking for a thoughtful gift or a reliable foundation for mature skin, this is an excellent choice!

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  4. Annonymous

    Nice product! Poorly designed compact.
    The foundation itself is not bad. It applies very smoothly and is moisturizing. However, I do notice that it leaves your skin looking a bit shiny due to the extra moisture of Olay. Depending on your skin type, you may need to apply a powder to tone down the shine. Also, the container/compact is a disaster. The part where the actual product is has a screw top and I keep dropping the lid once I’ve unscrewed it. The sponge applicator is in the flip top section which makes no sense. They should have put it the other way around or design a completely different compact for easier one step access. The way it’s designed now, you need to flip the lid on one side, take the sponge out, then shut the lid, flip it to the other side, then unscrew the top, set the lid down or drop it like I do ;), then apply your makeup and reverse the process to put it away. Whew! I’m going to stick to my Covergirl AquaSmooth which comes in a sensible compact with a mirror and no loose lids. Also, no shiny skin. I do have to say that the Olay Simply Ageless does come with a nicer sponge applicator.

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  5. Amazon Customer

    Good coverage
    Been using this make up for a long time. Matches my skin perfectly and makes it feel soft and moist. Doesn’t dry out your skin. Lasts all day. A little goes a long way. Covers blemishes .

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  6. Fits fat mattresses well, cool and comfortable and you can’t beat the price, also love the print and colors as they are vibrant.

    Great product!
    Love this, I haven’t been happy with anything I have used in the past, I anxiously awaited the arrival and immediately tried this and it’s great! This doesn’t settle in fine lines, lightweight and very natural looking and feeling. I will be a repeat customer for this!

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  7. Catherine Han

    Not for Pale Skin
    Great foundation, good coverage and dried nicely. DO NOT GET IT IF YOU’RE PALE AF LIKE ME, if you’ve struggled with getting a light enough shade stay away from this bc as a cream formula you can’t easily blend with something lighter. I’m a 10FairCool in Elf Soft Glam Satin foundation, Mont Blanc in NARS. For a full coverage foundation they need to expand their shade range.

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  8. Debbie

    Does as Promised
    Nice product… good color and texture. Really worked well on my aging skin.

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  9. Bev

    I’m 71…. so don’t expect miracles😁…..but I also please authentic product. I used to live Avon MagiX foundation but they stopped doing it a few years ago. I have tried many of the usual average price 12 -20 pounds range and also a more top of the range 45 pounds foundation…..which was nice…..but Cover Girl is even better. I’m quite lucky on the wrinkles front, but do have them. This product is light & creamy but not sticky, doesn’t sit in wrinkles & easy to put on. I moisturised 10 minutes before, then used a soft brush in circular movements to apply…..It still looked good 5 hours later. If you prefer it thicker, just add more. I ordered the Ivory which is a bit light for me so I just followed with a very light dusting of bronzer powder.

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  10. Jaynedavies

    This surprisingly easy to apply with the sponge supplied. It gives a good coverage and is not tacky to touch.

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  11. Helen

    Bit messy and takes a bit of rubbing in, wouldn’t buy it again.

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  12. JH

    I was looking to replace my Revlon compact makeup which I had been using for 30 years, I’ve tried lots of options and finally found this one. It’s perfect. Soft silky on the skin, great coverage, looks natural, not too heavy. Im 54 and perfect for tired dry skin. I just bought another one tonight after using it today. It’s my new go to make up and it’s brilliant. Highly recommended. Perfect small compact, easy to use sponge and colour is lovely. I want for a slightly darker shade trying to match revlon Sandy beige, so I went for soft honey. Perfect colour match. I would recommend a slightly darker colour than what you see on screen.

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  13. Kazumoka

    Its really good in my skin. Really blends well. I dont feel sticky feeling specially when outdoor and weather is kinda hot. Just that the shipment takes long time than i thought

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    COVERGIRL+OLAY Simply Ageless Instant Wrinkle-Defying Foundation, 210 Classic Ivory, 0.44 Fl Oz (Pack of 1)
    COVERGIRL+OLAY Simply Ageless Instant Wrinkle-Defying Foundation, 210 Classic Ivory, 0.44 Fl Oz (Pack of 1)

    Original price was: $19.99.Current price is: $14.97.

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