Beauty For Real I-Line 24-7 Eyeliner, Black Magic – Black Matte – Long-Wearing, Waterproof Gel Formula – Safe for Sensitive Eyes & Contact Lens Wearers – 0.01 oz
$19.00
Price: $19.00
(as of May 16, 2025 17:41:29 UTC – Details)
From the brand
Best Sellers
Is Discontinued By Manufacturer : No
Product Dimensions : 5.25 x 0.62 x 0.62 inches; 0.3 ounces
Item model number : BM
UPC : 758524255795
Manufacturer : Beauty For Real
ASIN : B01IU9DE14
WATERPROOF GEL EYELINER – I-Line 24-7 Eyeliner is a waterproof gel formula that delivers highly pigmented, long-lasting color that won’t smudge. Work out, swim, sweat—this liner works as hard as you do.
SAFE FOR SENSITIVE EYES – Our gentle, cruelty-free eyeliner is formulated without fragrance, making it ideal for sensitive eyes and contact lens wearers. We also added vitamin E to help nourish, condition & soften the delicate skin on your lids.
NO SHARPENER REQUIRED – Just twist up the pencil (there’s enough for up to 25 twists) to reveal more creamy color. This always-ready eyeliner delivers a smooth glide for easy, versatile application and precise lines.
HOW TO APPLY – Make a bold statement with any shade! Create a classic winged look, or go for more drama by layering colors. Either way, your eyeliner will set within about fifteen seconds, then remain in place until you remove.
BEAUTY SIMPLIFIED – At Beauty for Real, we make no-fuss staples that simplify your daily beauty ritual. We believe that to highlight your unique beauty, you don’t need an unlimited amount of makeup—just a few perfect products.
Customers say
Customers find the eyeliner’s color very nice and super pigmented, with smooth application that glides on easily. The product receives positive feedback for its quality, with one customer noting it looks like a top designer product. While some customers report it lasts all day without smudging, others mention it keeps breaking off and the tube dries up too fast. The value for money receives mixed reviews, with several customers considering it a huge waste of money.
11 reviews for Beauty For Real I-Line 24-7 Eyeliner, Black Magic – Black Matte – Long-Wearing, Waterproof Gel Formula – Safe for Sensitive Eyes & Contact Lens Wearers – 0.01 oz
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$19.00
Harriet Piner –
Lasts all day!
Love this eyeliner!
Sarah –
Wonderful Lasting Eyeliner!
Ive been looking for a good eyeliner, one that I can apply at the start of my day and lasts into the evening, without touch ups or smearing. I personally enjoy an eyeliner where I can create a finer line close to the lashes. Im not big on smoky eyes. This product had excellent reviews on Amazon and the price is reasonable for an eyeliner. I purchased the color Storm, which is a deep gray. I have brown eyes so I prefer gray eyeliners. Ive used this eyeliner for a week or more now and it works beautifully! It does not smear or fade. I work long days at times and I can say that this eyeliner has lasted me from early morning into late at night, until I took it off. It comes off surprisingly easy with soap and water but stays on all day. I haven’t had an issue with twisting the liner to obtain more product. Also, Ive had no issue with allergies or sensitivities and my eyes can be sensitive with certain ingredients for eyeliners. I liked the first eyeliner so much that I purchased a second just to have on hand. Great product!
Ramona –
Beautiful
Easy to apply and long lasting. Doesn’t smear
Amazon Customer –
Stays put
I love this eyeliner! It is a dark green (almost black) and stays put all day. I only gave it four stars because I don’t think there is much product in the tube…I bought this in July, don’t wear eyeliner every day, and now I’m out in November. Next time I order I’ll untwist the product all the way to see how much I’m getting.
Traci –
Works great on tear line
Works great on tear line, does not run like some others I have tried.
Jennifer –
Problems retracting
I will start by saying this is by far my favorite eyeliner. It has minimal bleeding and smudging but the mechanical device to retract the eyeliner has stopped working on 4 out of the last 6 times I’ve purchased this. It’s a bit disappointing. I think anyone would agree this is a fairly expensive eyeliner, so to have something not work in 75% of the products is a serious quality control issue.
Vee –
Amazing
I had gotten one with my epsy bag at one point, lost my subscription, then ran out, I love how smooth it is when putting it on, and takin it off isn’t a pain either. Doesn’t smear and stays in place, at least for me.. I love it
MPR –
Was the best but not the same
I have purchased this product many times since getting it in my Ipsy bag. It was my favorite color and eyeliner, but with this last purchase the color is not the same, more orange than brown and it does not glide on the way it has in the past. Very disappointed.
Kayla Marie –
Love this product, soft black, better for older women. Easy to apply.
Louise Lemieux –
Très bon achat !
Dawn Boothroyd –
Stays put