Love Ur Curls All in One Curl Cream Styler, Anti Frizz Curling Cream for Curly Hair, Repair, Define, Hydrate & Style with Shea Butter, 250mL
$24.00
Price: $24.00
(as of Apr 19, 2025 03:57:32 UTC – Details)
From the brand
Curls ≠ complicated. Take the guesswork out of your wash day and enjoy healthy, beautiful hair with our simplified curl routines.
Curl Cult Faves
ABOUT US
Our mission is simple: To encourage you to love and accept yourself for all that you are, and for all that you are not, so your unique beauty can shine through.
It’s so important we incorporated it right into our company name, LUS = Love Ur Self.
So every time you see it on one of your bottles, you’re reminded to Love Ur Self… just a little more each day!
Love Ur Curls
We believe in quality over quantity. That’s why our core product line is built around a simple 3-step system:
1. wash, 2. condition, 3. all-in-one styler.
In our opinion, if a product really works, you shouldn’t need countless hours and a drawer full of expensive beauty products to look your best!
Clean, Quality Curl Care
We put a lot of LOVE into developing our products. We’re all about honesty and transparency, not trendy marketing.
We pick powerful and effective ingredients that actually work, leaving out any of the harmful, nasties often found in beauty products.
Package Dimensions : 7.72 x 2.17 x 2.01 inches; 10.55 ounces
UPC : 628110930033
Manufacturer : Love Ur Curls
ASIN : B07ZWHXB82
Get Soft, Defined Curly Hair: Let loose your luscious ringlets and springy spirals with this effective All-in-One Styler for curly hair. Repair, hydrate and style in ONE easy step. No stickiness, crunch, cast, or residue – just soft, beautifully enhanced natural curls.
Infused With Shea Butter and Moringa Oil: Our products are full of hair-nourishing nutrients that repair, strengthen, moisturize and reduce breakage, leaving curls soft, defined, and full of shine.
For Touchable, Defined Curls: LUS hair care products will help bring out your natural waves, curls, spirals, kinks, and coils each day. Simply choose the customized hair care system that’s made especially for you. No crunch, no cast, and non-sticky.
Clean, Vegan, and Cruelty-Free: Our curly hair products are never tried on animals. They’re also gluten-free, so you can rest assured that they are suitable for sensitive skin.
Love It, or It’s On Us: We’re so confident you’ll love our products that we back them with a 30-day money-back policy. As a team of real curlies, we know that learning how to care for your curls is a journey, that’s why we created these products to help bring out the best of your own unique curls.
Customers say
Customers find the curl cream effective at defining and shaping natural curls, leaving them soft and not crunchy on fine hair. The product receives positive feedback for its shine, making curls look great for days, and its pleasant scent. While some customers report it eliminates frizz, others mention it leaves their hair frizzy. The product’s stickiness receives mixed reviews, with some finding it not sticky or greasy while others report it becomes greasy by morning.
13 reviews for Love Ur Curls All in One Curl Cream Styler, Anti Frizz Curling Cream for Curly Hair, Repair, Define, Hydrate & Style with Shea Butter, 250mL
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$24.00
Lou –
Impressed!
I have tried a TON of curl products. Some of them left me unimpressed. I use Treluxe hair products and really like them. I came across Love Ur Curls curling cream and really liked the price point coupled with the reviews. There were two or three other products in the same arena, but I randomly decided to try this one first. My hair is dry and tends to get frizzy, particularly the day after I wash it until the next wash. I never brush or comb it other than right before I wash it because it gets HUGE. I run my fingers through it to get tangles out in between. My hair is a combination of ringlets, curls and waves; no tight or coily curls. I have never seen my hair look oily. I actually add oil in between washes. Hair strands are thinner but there’s a lot of it. I’ve only used it once. What I notice is that my curls are softer. What is really different is that the soft curl stays for a couple of days without getting frizzy. I washed my hair two days ago and not only is the curl still looking good, but my hair isn’t as “bushy/frizzy” as it usually gets between washes. I’m a fan so far!
Shan –
Holy Grail of Curl Care
I’m not usually one to start throwing around over-inflated accolades when it comes to hair care products, so trust me when I say that this is a GAME CHANGER for me.I’ve worn my hair straight for over 4 decades of my life, since when it was left to air dry, my hair would expand into a huge, swirling vortex of chaos, frizz, uneven waves, and a couple of random curls in weird places. Some education on how to care for wavy/curly hair sent me down the rabbit hole of product after product, trying to make my natural waves/curls look like the women in the curly product ads. All of the ads and how-to videos all seem to require a minimum of three hair products, specialized drying techniques, a phoenix feather, a haiku to the gods of hair care, and a drop of unicorn blood to get the same results. And even then, the results were over-perfumed, dull, sticky and/or crunchy at best, and lost hold throughout the day.And here’s the problem for me: I’m a chronic hair-toucher. I can NOT stop messing around with it all day long. With most of the curly hair regimens, that leaves me with uneven crunchiness, hair that flattens out over the course of the day, and sticky, perfumey hands. And I can tell you with absolute confidence that no partner wants to run their fingers through crunch and stickiness either.Enter, Love Ur Curls all-in-one. For starters, with this I only need to buy one product, and I don’t need to waste time in the morning layering a bunch of things onto my hair, and a little goes a long way. Further, the scent is light and disappears quickly, leaving just the scent of my shampoo/conditioner. And the final results are as good or better than the more complicated curly hair systems. It gives good definition and hold, but more than this – and here’s where you can imagine the light of the sun breaking through the clouds and a choir of angels singing from on high – my wavy hair is both touchably soft and NOT STICKY AT ALL.My search is over. I need no other curl products.TL;DR – Good value, light scent, gives great curl activation and definition all in one product, all-day hold, and leaves curls touchable and soft, without grease, stickiness, or crunch. 100 stars on a scale of 1 to 10.
Lulu11 –
Great for curly girls and guys
As a curly girl, this is one of the best styling aids that I’ve used. Light hold, not crunchy, not too heavy, low scent, mixes well with other products when I add them too.
ELA –
Easy to use for wavy hair!
I’ve just started treating my wavy hair for what it is instead of fighting to make it straight. After some research, I found this product as a good starting point for a wavy hair routine. You get a lot of product for the price and it helped soften and define my hair’s natural texture.Bonus – it smells good too!
Colleen clarke –
NO FRIZZ AND HAIR IS SO SOFT! NOT CRUNCHY!!
I LOVE THIS PRODUCT AND THE OTHER ITEMS IN THIS LINE!!! My new favorite curly hair products!! My hair is soft and full and curly … NO FRIZZ!!!
Sthayer07 –
Not for me
I wanted to love this, so badly. I have healthy, very long 2b, almost 2c hair that hasn’t been touched by heat or dyes in SEVERAL years. Before purchasing this I did a pretty extensive amount of reading and researching “curly girl” methods and products, and landed on this guy.The first time I used it, my hair was soft, my curls were more defined than usual, and my hair felt nice and light. And it smells AMAZING.Fast forward four more uses (yes, I followed the directions exactly, and even watched a couple videos on the proper way to apply it) and my hair is a frizzy, dried out mess.I wanted this to work, it has all the good stuff wavy/curly hair should love and leaves out the silicones, sulfates, etc. But my hair ended up absolutely hating it.I went back to what I was using before this, and my hair is back to it’s smooth, curly/wavy self.
Cassandra Rice –
My go to for years
This stuff transformed my hair when I started using it around 2018. It smells good, it isn’t crunchy or stiff, it gives your hair the structure and support it needs to bring out the curl if you have wavy hair, lasts all day, doesn’t dry out your hair. It’s pricey imo but a little goes a long way and it truly is an amazing product, so you are getting what you pay for.
Amazon Customer –
Great Product
I first ordered this for myself and it worked so well I purchased it again for my mom and daughter. My mother is older and her hair needs help holding a curl. This product keeps her hair looking nice in between shampooing. My daughter has extremely curly hair and this product help to tame it without making it greasy and heavy.
Ara E –
I’ve been using LUS since 2017. This is the only curl cream that really works with my hair texture. I’ve tried others that were “cheaper” (in the long run you need more product with those and they don’t last as long, so it’s not really cheaper) and I’ve always come right back to LUS. It makes my hair soft not crunchy, takes care of frizz, and brings out the best in my curls. I cannot recommend enough!! Also a Canadian company, so it’s a win win win for me!
Jack –
El producto llegó en una bolsa como las de Amazon con una abertura en la parte superior derecha, y el producto no siquiera traia protector alrededor lo que hizo que llegara destapado y golpeado, pero bueno, al parecer el producto de adentro viene bien.
Rhi –
My cousin who is a hair dresser recommended this brand to me as I’ve always struggled with styling my hair, makeup, and things along those lines. I grabbed the “curly” version to try, as the natural roots and underside of my hair is naturally curly, but struggles to hold an unnatural curl and is always unevenly curled throughout my layers.The first time I tried this product as directed and it almost was too much curl and looked a bit unnatural for my style of hair. The next few times, I found myself using less of the product and not soaking it in water as directed, but instead towel drying my hair and adding small amounts of water with the product as needed. This seems to be the best strategy to achieving more evenly curled hair across various length and weighted layers.Overall, I have yet to find a product that works as well as this one for the affordable price point. It also smells great and makes me fee very clean and put together after using. I may consider downgrading and trying the “wavy” version of the product in the future, but for now, this one works great and I’d highly recommend it.
JHarvie –
Moisturizes but without a lot of weight. Great for my thinner curly hair
Denise Lougheed –
Is the best thing since sliced bread.Brings out my curls, and make my h air look like I just got it done.